August 2019
The proportion of HNWI who invest in private markets is expected to increase by a third. To meet this influx of demand, private market sponsors will be innovating new solutions to address the needs and concerns of this client base.
A few products are available today in this nascent market, but it is a safe bet that as the demand for private markets continues to grow, general partners will continue to create more attractive variations on these themes to satisfy this demand.
Forward-thinking financial advisors should make sure they have the resources to answer questions about private markets as their clients show greater interest and GPs continue to roll out new products.